The propel standard is what we use to evaluate whether a company is ready to graduate from the program.

While our focus is to help start-ups move to an investor-ready position companies will graduate at their own pace.

Some of the key areas we, and the company, consider together include:

• development of a management team
• assembly of a board of advisors
• development of sound marketing and financial strategies
• investments secured, if required
• development of product and prototypes
• customer identification, knowledge and loyalty
• equity financing understanding

These are intended to reduce risk, attract investment and growth required for our members' business to survive and thrive once they graduate.